We have created a fresh, colourful, juicy identity for the Sweet&Sour brand and for the entire group of its activities: restaurant, catering, events and bartending. The main element is the ring in the form of a graphic symbol "&", which creates a distinctive core and essential element of the layout. Along with word play, it shows every element of the Group's activities. We created the naming: for restaurant: "Zest&Nest" for catering: "Wish&Dish", for the organization of events: "Fun&Done" and for bartending: "Dizzy&Fizzy". We have also developed a full of humour, tongue-in-cheek identification, a means of communication and the language as well as the world of the brand.