Fiore femmes

Created by women and for women – Fiore femmes offers a new point of view in the context of hosiery fashion. They write about themselves: “Parisian chic and Italian sex appeal is a combination that has inspired us since 1998.” Our task was to create a new, refreshed logo and branding. This resulted in an extremely feminine, but also modern identification, and was followed by the artistic management and the production of two photo shoots – Classic and Body Wear, for which we developed product lookbooks and packaging, along with an extensive system of iconography.