TRYBECO

Tomek – an enthusiast for alternative means of communication. He created TRYBECO and sells hybrid bikes and electric scooters, and we were responsible for developing a new, refreshed branding for his brand. The creative concept draws on the joy of driving two‑wheelers. The proposed lifting of the logo made it more dynamic, and the reduced, refined signet emphasized the idea of mutually driving and complementary energies. The created graphic motifs distinguish between individual product lines, while creating a coherent and energizing system of visual identification.